Search Engine Optimisation
Get Found By The Right People on Google – Naturally
What is SEO?
SEO stands for Search Engine Optimisation and is the process of optimising your website and online presence in order to get found in the top positions on Google for your target keywords.
Ranking well on Google is a complex and time consuming effort but the rewards can be amongst the most profitable of all marketing strategies.
Why Is It So Important?
Let’s start with a couple of facts:
- 96% of Irish people use Google to search for things every day.
- 50% of local searches lead to shop visits within 1 day.
The fact is that people are actively searching for your products and services every single day. Are you taking advantage? Or are you gifting these customers to your competitors?
If you’re not appearing in front of your prospects when they search for you, they are going to spend their money with your competition.
Appearing for your key terms that reflect your products and services on Google is a necessity if your business is to grow in 2021 and beyond.
SOME RECENT RESULTS
SEO Pricing
We offer 2 pricing models for our SEO services – depending on your budgets and your requirements
12 Month Contract
For those clients who want to partner and need longer term support, we offer 12 month contracts. Our project plan clearly lays out the work to be carried out month to month.
SEO Sprints
A sprint is a focused, condensed effort to tackle each major pillar of an SEO campaign. Instead of taking months to complete a task like keyword research, we ‘sprint’ out the work within a week.
We offer 4 sprints: baseline, foundation, growth, promotion.
Frequently Asked Questions
How much do you charge?
We offer 2 pricing models for our SEO services.
12 Month Contract:
The first is we where we charge an hourly basis based on what’s required to get your website to achieve it’s ranking potential on Google. We work in 12 month contracts in this option. This is for businesses who want to consistency of an agency working side by side with them.
SEO Sprint:
Our SEO sprints are short and focused work cycles which reflect the deliverables you need to get you to the next level.
Our pricing is transparent so you can see what you will be getting for your money throughout our time together.
Are there any extra charges?
Yes. There is typically a cost associated with each link that we get for you. Unfortunately, the days of getting ‘free’ links are over.
We will ask you to approve this cost before we move forward. We will advise on whether or not we deem the cost of a particular link to be good value for money. You will then be billed directly by the website providing the backlink.
We will advise you on a link building budget in advance of working together.
Additionally, if your business doesn’t have the bandwidth to write content for the site, we will advise you to hire a freelance writer. We can advise you on this. This is something we will discuss with you in advance of working together.
Do you guarantee results?
No, we do not guarantee results. Google holds the keys to a very complicated algorithm that changes frequently. Anyone who guarantees results against this algorithm is not doing their job properly.
We do guarantee to put your website in the best position possible to get results.
Do you write the content?
No, we do not write content for you. We suggest that someone in your team writes the content, or we can suggest some content writers that you can work with you directly. (Their fees are separate.)
As we do not have writers on our staff that have experience in your industry, we find that the content works best when it comes directly from the business itself. We will guide you on this and build a content strategy for you.
Do you work in 12 month contracts?
Yes. We work in 12 month contracts. This is to give your website the best chance of success. SEO can take a number of months to see an increase in traffic or keyword rankings and so sustained monthly efforts over a 12 month period is the key to success.
What are backlinks and why are they important?
A backlink is a link back to your website from a referring website. Google essentially counts these “links” as a vote of popularity for your website – they are known to be a top ranking factor with search engines.
Links come in many different forms, but not all are created equal. We want to focus on acquiring links from relevant, powerful websites and blogs – quality is far more important than quantity.
How does link building work?
We employ a number of different strategies to acquire links for your website.
These include (but are not limited to):
- link reclamation, sponsored posts, link overlap analysis, PR articles, guest posting, link roundups, broken link building, competitor analysis and more.
We outreach on your behalf on a branded email address.
